GooGle n WiKi

there are no free lunches.

now who said that???
k, seriously i would say this is more of a GR campaign(now dont ya tell me u aint know what GR is. as PR is for the avg. publiK; GR is for tha GeeX. the idea is simple. if u want ur organiZation/company to be known in the teKKy world u must have a sound GR department. its not really that tough a job. all u gotta do is donate a Kouple of s/w components to the openSource Kommunity; aKtively take part in some open standards developing komitteZ; follow the GooGle invented no eVil route n get all that aKross to the right people(read bloggerZ).)